Our collaboration with the Association of Photographer’s Sustainability Group resulted in the creation of a unique visual identity, distinguishing them from the crowd. Our holistic brand development approach sought to unite their diverse membership into a unified entity. Inspired by the iconic glass lens, emblematic of image capture in both photography and videography, we crafted a suite of assets to meet their diverse presentation needs. These assets guarantee brand consistency across all marketing materials.

All animations were meticulously developed in 3D, allowing for seamless adaptations in the future.